Rams’ Journey: From Uncertainty to Super Bowl Contention
The Los Angeles Rams faced a pivotal moment that could dictate their Super Bowl aspirations. On a hot day in Woodland Hills, California, just weeks before the 2025 season opener, quarterback Matthew Stafford was ready to practice for the first time since spring, having dealt with a nagging disc injury.
At 37, Stafford’s readiness for the season was uncertain. He had undergone various treatments, yet pain persisted. On this late-August day, as Stafford joined his teammates on the field, general manager Les Snead monitored closely from the sidelines. This practice was crucial; earlier in camp, Snead had hosted the scouting department’s annual summit, featuring former player Andrew Luck, who emphasized the unique toughness required to excel as an NFL quarterback.
As Stafford warmed up, Snead recalled Luck’s words, noting Stafford’s impressive performance. After practice, Snead affirmed Stafford’s toughness, signaling that he was back and ready to contribute to the team’s aspirations. The years spent revamping the Rams’ roster wouldn’t go to waste—Stafford was vital to the team’s success.
The Rams were now one win away from the Super Bowl, with Stafford emerging as the MVP favorite. Their approach had shifted since winning Super Bowl LVI, having traded draft picks for star players. The team had adapted its strategy, evolving into one that prioritized a new foundation while maintaining championship competitiveness.
From 2019 to 2021, the Rams’ leadership focused on a strategy of trading picks for established talent, resulting in significant roster changes. However, as injuries struck in 2022, including to Stafford and star receiver Cooper Kupp, the team’s success dwindled, culminating in a disappointing 5-12 record. McVay considered stepping back from coaching, but ultimately chose to return, leading to discussions on their future direction.
In 2023, with a renewed focus on drafting young talent, the Rams emphasized their core players while dismantling the aging roster. Despite losing key veterans, they revamped the team with a blend of draft picks and strategic acquisitions, fostering a resilient culture. As the season progressed, the underdog Rams found themselves in the playoffs, showcasing grit and determination, even in defeat.
The Rams are now back in the NFC Championship Game, having transformed into a predominantly homegrown team even as they retained Stafford. Their journey underscores a commitment to resilience and toughness, driven by the leadership of Snead and McVay. Their experience has been shaped by both triumphs and challenges as they prepare for another chance at the Lombardi Trophy, embodying the mantra of choosing toughness.

