Director Ryan Coogler’s New Film
In April, director Ryan Coogler premiered his thriller, Sinners, focusing on two brothers in the 1930s returning to their home in Clarksdale, Mississippi, to establish a juke joint. Shortly after its release, the film grossed over $200 million across the US and Canada, achieving a milestone for original films not seen in nearly ten years.
Community Response
Despite the film’s success, residents of Clarksdale, a predominantly Black community of around 14,000, lacked theaters to view the film. Tyler Yarbrough, a community leader and local native, wrote an open letter on behalf of a consortium of local organizations, creatives, and entrepreneurs, inviting Coogler and the Sinners cast to visit.
Inviting Coogler
Yarbrough stated, “We invite you, the cast, and the creative team behind Sinners to Clarksdale to engage with the streets that inspired your vision, meet the people behind the stories in the film, and connect with the legacy that shaped your work.” He also suggested hosting a public screening and celebration in the town to acknowledge the culture and history that define Clarksdale.
Going Viral
The appeal gained traction after being reported by Capital B and spread through other media outlets and social platforms.
Cultural Significance
Yarbrough expressed hopes for the filmmakers to witness the ongoing vibrancy of the local juke joints and innovative farming approaches in Clarksdale. “The blues is the foundation of American music and culture. Recognizing Clarksdale and the Mississippi Delta is essential to retelling America’s story and reconnecting Black individuals to their ancestral roots,” he remarked.
Screening and Festival
Coogler and Warner Bros responded positively to the invitation, enabling residents to see the film in their own community on May 29, as part of the Clarksdale Cultural Capital festival, supported by Warner Bros. The screening took place in the local civic auditorium, attended by both Cooglers, the film’s composer Ludwig Göransson, and other key contributors.
Acknowledging the Community
The film was embraced by the community; a sign welcomed attendees to the “Sinners Festival,” and local establishments featured themed drinks inspired by the movie. Jasmine Williams, one of the event organizers, emphasized the film’s significance, noting, “Clarksdale and Mississippi are pivotal to global culture.” The festival also included performances and discussions focusing on local traditions and future initiatives.
