The romantic drama “Wuthering Heights,” featuring Margot Robbie and Jacob Elordi, is making waves at the box office over the Valentine’s Day weekend.
The R-rated film debuted with $34.8 million from 3,682 theaters in North America, and it’s anticipated to reach $40 million by President’s Day. Competitors estimate the four-day total may hover around $35 million. Interestingly, “Wuthering Heights” saw a stronger international performance, raking in $42 million across 76 territories for a combined global opening of $82 million. Given the slightly below-expected domestic sales, the film may depend on international audiences to support its $80 million production budget, not including the significant marketing costs.
Written and directed by Emerald Fennell, “Wuthering Heights” marks her third feature, following the acclaimed “Promising Young Woman” and the bold “Saltburn.” Netflix offered an impressive $150 million for her adaptation of Emily Brontë’s novel about a tumultuous relationship from the 18th century, but she and the producers, including Robbie, opted for a lesser sum from Warner Bros. in exchange for a wider theatrical release and comprehensive marketing efforts, leading to Warner Bros.’ ninth consecutive top-opening film.
“They were correct to pursue a theatrical release; it’s definitely paying off,” remarked David A. Gross of Franchise Entertainment Research. “The timeless material, attractive cast, and alluring storytelling are resonating well, and Margot Robbie and Jacob Elordi will boost international ticket sales.”
Similar to successful franchises like “Fifty Shades” and romantic comedies, “Wuthering Heights” emerged as a top pick for women during Valentine’s Day, with over 75% of its opening weekend audience being female. However, audience responses were mixed, with the film receiving a “B” grade on CinemaScore, leaving uncertainty about word-of-mouth impact.
The film outperformed new releases such as the animated adventure “GOAT” and the thriller “Crime 101,” featuring stars like Chris Hemsworth and Mark Ruffalo. Established movies like the survival thriller “Send Help” and the romantic comedy “Solo Mio” rounded out the top five.
“GOAT” debuted in second place, earning $26 million from 3,862 theaters and is expected to make $32 million through the extended holiday. The film grossed $15.6 million from 42 international markets, bringing its total to $47.6 million. Directed by Tyree Dillihay, this animated film follows an anthropomorphic goat striving to be the best in a unique sport and received an encouraging “A” grade from audiences on CinemaScore.
