Impact of Trump’s Policies on U.S. Golf Courses
Canadian frustration with President Donald Trump’s statements and tariffs is adversely affecting northern U.S. golf courses that depend on a steady stream of Canadian visitors. This situation poses a crisis for certain courses and indicates that popular snowbird destinations in Arizona and Florida might also see a decline in winter play.
Casualties of Canadian Tourism
Scott Delair, general manager of Malone Golf Club in upstate New York, stated, “In one day, I handled calls that led to the cancellation of about 4,400 rounds. Our business relies heavily on Canadian tourism, expecting around 7,000 to 8,000 rounds from packages annually, but we’re now on track for under 1,000.”
Revenue Declines and Local Adaptation
Although initiatives to attract downstate New Yorkers are resulting in minor successes, Delair estimates a 20% revenue drop for the club this year.
Wider Industry Effects
The New York Golf Trail, encompassing 26 courses, has experienced a 38% reduction in sales and an 83% plummet in Canadian bookings, as highlighted during a National Golf Course Owners Association meeting. While comprehensive national statistics are lacking, a survey indicates that 88% of members believe Trump’s tariffs will negatively impact their businesses.
Deepening Resentment in Canada
Jeff Calderwood, CEO of NGCOA Canada, remarked on the significant backlash against Trump’s tariffs: “Canadians feel a deep sense of betrayal after years of mutual respect. This anger runs deep.” Recent statistics show a 24% to 30% drop in Canadian visits to the U.S.
Economic Implications and Opportunities
Each Canadian visitor contributes approximately $1,000 per trip, which significantly affects New England and New York courses and their local economies. Conversely, Canadian golf courses are thriving, with a projected 30% increase in their industry since the pandemic.
Uncertain Winter Prospects
While course owners hope Canadian sentiments are stabilizing, Delair finds it hard to believe, comparing it to the uncertainties during the early COVID period without the federal assistance seen then. The impact on the winter seasons in typical snowbird hotspots like Arizona remains ambiguous, though Air Canada has adjusted its capacity toward Mexico and the Caribbean. Industry experts express concern regarding the overall drop in bookings, with a survey revealing that 18% of U.S. course owners report decreases in Canadian bookings, and 12% expect a further drop.
